How to choose your next sex toy

The world of sex toys is glorious, but the choice on offer can feel overwhelming. Bullets, rabbits, suction, wands, plugs… there are so many sensations to explore!

If you’ve ever found yourself scrolling, intrigued but unsure, this guide is for you.

Step 1. Reframe the Purchase 🫶

Buying a sex toy is self-care.

It’s no different from investing in your skincare routine, or your favourite treats… except this one comes with a higher chance of orgasm 😉.

If you’re feeling hesitant, ask yourself why. Is it nerves? Overwhelm? Or maybe even shame? If so, you’re not alone. Many of us carry some stigma around sex and pleasure thanks to societal taboos, upbringing or education. Noticing this is the first step to dismantling shame and prioritising your pleasure.

Step 2. Get Curious About You 🤔

Before choosing a toy, think about how you already experience pleasure.

Ask questions like:

✨ Do I love clitoral stimulation, or feeling filled up by something — or both?!
✨ Do vibrations send me wild, or do I prefer slower, more focused sensations?
✨ Am I curious about suction, internal play, or anal stimulation?

There’s no “right” answer here. Pleasure is personal, and it changes over time.

Step 3. Match the toy to the feeling 🎯

Get to know what's out there — what are you most drawn to? Here are some of our top toy types:

Clitoral vibrators

Perfect for external play and body massage. Bullets, pebbles and wand massagers are versatile and suitable for solo and couples play.

Shop all clitoral vibrators.

G-spot toys

Designed to reach that sweet spot inside the vaginal wall. These curved, insertable toys are ideal if you prefer depth, pressure, and a slower build.

Shop all G-spot toys

Dual-stimulation

Often known as “rabbits”, these combine internal and clitoral pleasure simultaneously. They’re loved for their versatility and ability to reach a ‘blended orgasm’.

Shop all dual-stimulation toys.

Suction toys

These use air-pulse technology to mimic oral sex sensations on the clitoris — perfect if you prefer more intense, focused sensations.

Shop all suction toys.

Anal toys

Shaped for safety and comfort, anal toys are ideal for both curious beginners and seasoned players. Use with plenty of lube to unlock a whole new layer of pleasure.

Shop all anal toys.

Crystal toys

If you’re craving something slower and more intentional, crystal toys are a beautiful option. With no vibrations to rush you, they encourage mindful intimacy — helping you focus on sensation and connection.

Step 4. Pleasure loves variety! 🎨

Relying on the same sensation every time can sometimes make pleasure feel predictable or harder to reach.

Mixing things up with different toys prevents over-reliance on one type of stimulation, and keeps your nervous system curious and responsive. Different moods, different days, different toys. Embrace the exploration!